Columbus Community Hospital Wins 17 Health Care Advertising Awards
Columbus Community Hospital recently received recognition for its marketing efforts at the 39th Annual Healthcare Advertising Awards.
CCH won 17 awards, including eight gold, three silver, three bronze and three merits.
The Healthcare Advertising Awards is the oldest, largest and most widely respected competition for health care advertising awards. A national panel of judges reviews all submitted work and selects winners based on creativity, marketing execution and message impact. This year, there were more than 4,400 entries in the competition.
CCH received awards for the following campaigns:
· Gold: Total advertising campaign — Courage for mental health.
· Gold: Magazine advertising (series) — We get you.
· Gold: Magazine advertising (single) — Labor and delivery unit opens.
· Gold: Direct mail — Humphrey Medical Clinic. Rain or shine.
· Gold: Special event materials — Eggsperience hunt.
· Gold: Calendar — 2022 calendar.
· Gold: Radio advertising — My life depends on it!
· Gold: Streaming-On demand content — Virtual cooking class.
· Silver: Newspaper advertising (series) — Get your joints back.
· Silver: Newsletter — The Rehab Report: Fall.
· Silver: Social media content — Why do you give?
· Bronze: Publication/External —Summer 2021 Housecall.
· Bronze: Newspaper advertising (Single) — Colon cancer: Don’t miss the signs.
· Bronze: Television — Experience Excellence.
· Merit: Special video — ATs are essential to health care.
· Merit: Special video — COVID-19 vaccines for children.
· Merit: Outdoor — Courage for mental health.
For more information about the hospital’s programs and services advertised in the winning entries, visit columbushosp.org.