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UnityPoint Health Recognized for Excellence in Patient Financial Communications

Feb 22, 2017 08:00PM ● By MED Magazine
UnityPoint Health has been recognized for excellence in its financial interactions with patients by the Healthcare Financial Management Association. The health system has adopted the HFMA’s Patient Financial Communications Best Practices, which include 100 best practices covering all aspects of financial interactions in both the inpatient and outpatient settings.
UnityPoint Health joins a select group of fewer than 200 hospitals, health systems, and physician practices nationwide that have received this first-of-its-kind recognition.
 “The work performed by our revenue cycle leaders, registration leaders, patient financial assistance counselors and many other in our organization made this recognition possible,” says Lynn Wold, President and CEO, UnityPoint Health–Sioux City. “In 2017, we will continue our efforts to improve our patients’ financial experience, including providing easier ways to pay bills online and providing additional clear and concise information to help them.”
To achieve Adopter recognition, organizations attest they have well-established processes in place to help patients understand their health insurance coverage and their out-of-pocket responsibility for the services they receive, and that compassion, patient advocacy, and education are part of all their financial discussions.
“In a time when patients are concerned about costs associated with paying more out-of-pocket for their healthcare, the financial conversations we have with patients have never been more important,” says Kevin Vermeer, President and Chief Executive Officer of UnityPoint Health.
The best practices are part of HFMA’s Healthcare Dollars & Sense initiative.